Optimization of Wantong Gas Company based on MHON (Maslow's Demand Theory)

The innovation point of this study is to customize the scheme for enterprises and combine needs new era. It not only a single adjustment marketing terminal, but also an integration reconstruction brand. strives help Wantong Gas Co., Ltd. develop strategy that fits characteristics era, adapt internal external development environment, take improvement core competitiveness as ultimate orientation. By optimizing product structure Ltd., expanding sales share target market, enhancing market competitive advantage, promoting high-quality enterprise, it provides theoretical basis practical experience upgrading brand transformation model reference optimization channel domestic natural gas energy enterprises.